For most businesses, the biggest and most important question is “how do we get customers’ attention? How do we get them to look our direction and into our doors?" But is this the right question to prioritize? Instead of focusing on tactics and hacks to increase brand awareness, why don’t you pour your energy in finding the answers to these questions: How do I create value? How can I delight? How can I create genuine and meaningful connections with my customers? The most successful brands and those who continue to thrive until today are the ones who prioritize seeing their customers first.
“I see you”, that’s actually music to any customer’s ears.